Mecalac Strengthens Customer Strategy with Appointment of Baptiste Ligo

Mecalac, a member of the FAYAT Group, has announced the appointment of Baptiste Ligot as Chief Services, Sales and Digitalisation Officer, marking a strategic step in the company’s transformation roadmap.

In an environment undergoing rapid change, Mecalac is reinforcing its long-term customer focus by expanding its services, optimising its offerings and enhancing customer journeys across all markets. The creation of this role reflects the group’s ambition to respond more effectively to evolving customer expectations while building sustainable value.

Bringing internationally recognised expertise in services and digital transformation, Baptiste Ligot will be responsible for aligning teams around a shared vision. His mission: to leverage service, sales and digitalisation as three complementary drivers in support of a single objective—delivering lasting value for Mecalac’s customers.

This appointment illustrates Mecalac’s commitment to preparing for the future through the evolution of its organisation, skills and practices, while remaining true to its values and industrial heritage.

Baptiste Ligot takes up his new role with the ambition he summarises simply: “Service. Sales. Digital. Three levers, one ambition: to create sustainable value for our customers.”